| We've taken great
care to organize a workshop that is practical and comprehensive.
Trust us - we've sat though enough "new media"
workshops to understand that it's easy to get lost in the
shuffle with all the new media jargon and buzz words. While it's
impossible to ignore some of the technical components, we've
worked hard to keep the seminar as plain-spoken and simple as
possible.
The Social Media
Summit will
focus on explaining the two primary Social Media tools being
used by businesses today (specifically Facebook & Twitter) - while
demonstrating how these tools are being applied by businesses to
complement their traditional marketing efforts.
This half-day workshop will review
research on how consumers are using Social Media; Examples of
successful new media/traditional media integration campaigns and
results; and a live interview with a Central Ohio Business that
is currently using Social Media as part of their overall
marketing mix. You'll also learn about tools and tips for
managing your social media applications more efficiently.
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